Master Course Menu

MASTER A SUBJECT – BE AN EXPERT

Train on one subject until its totally mastered and you are fully competent.

The Executive Training Center Academy is open in Chicago (Arlington Heights) and Tampa (Clearwater) for students to come in and train at their own pace on chosen courses during the following course periods:

  • Monday, Wednesday and Friday 3:00-5:00   
  • Tuesday and Thursday 3:00-5:00 and 5:30-7:30

You can purchase individual courses or become a Member and train on all courses as often as you like for $400 per month + the cost of materials.

 SALES & MARKETING SKILLS

Master Closer’s Course

In a few days, this course teaches and drills into you the real essence of sales — and not the cheesy, gimmicky or annoying, high-pressure “sales” that we are often subjected to. No, the type of sales that you as a customer enjoy: respectful, enlightening, friendly, and with real care. The type of sales that get you not only customers, but fans.

This course teaches you how to properly use questions to engage and sell your prospects, how to effectively communicate the features and benefits of your products and services, how to spot when the prospect is ready to be closed and how to skillfully finish the deal, how to handle stalled closes, and more.

You will walk away from this course with a powerful understanding what it takes to smoothly persuade people to not only buy with you, but buy right away.

 

 

 

 

 

 

 

Course $5,000, Materials $300

Master Marketer’s Course

There’s a reason why master marketers are rich: They know how to get into people’s heads, see the world from their eyes, and communicate to them in a way that resonates deep down inside and compels them to take action. And these skills don’t come easy…but they can be learned—and we can teach you.

The Total Marketing Mastery Course is a two-part course that will teach you things most people will never know about marketing and will transform you into one of the rare marketers who know exactly how to go from not even having a product to sell to summoning an unstoppable torrent of orders that fill their bank accounts. 

The master marketer adeptly applies age-old principles of persuasion to ethically lead people to take actions that are in their best interests, while the amateur beats prospects over the head with shoddy sales messages that attempt to forcefully pry open their wallets.

The master marketer spends his money on cost-effective, high-impact marketing channels and crafts messages tailored specifically to each type of prospect he is addressing, while the amateur doesn’t have a clue how to maximize profits for every marketing dollar he spends and thinks he’s communicating to “the masses” instead of very real, distinct individuals.

 

 

 

 

 

 

 

Course $8,000, Materials $1,000

Master PR Course

In this course, you will learn things that most people will never know about how to use public relations so effectively that you’ll become the ROCKSTAR of your industry.

When done correctly, an ounce of public relations is worth a ton of marketing and sales. And that’s true not only in terms of feeling good that you’re actually helping people, but also in terms of business profits and goodwill (which go hand in hand).

The fact is that effective public relations campaigns are probably the SIMPLEST and MOST POWERFUL ways to make your company richer, more influential, and loved by not only your customers, but your prospects and your community at large. And doing it is actually way easier than developing ingenious marketing and sales campaigns.

Many successful people have a stable rule in business that they never violate: Regardless of how busy they get, they never forget to do the things that make them money. It’s a simple rule, but a very important one. You can’t get so buried in administrative tasks or production that you forget to do the actions that directly make you money, or you won’t make any money. Most people think those actions are only marketing and sales, but PUBLIC RELATIONS belongs in that group too (and at the top, actually!).

Don’t make the mistake countless business executives and owners make of ignoring this incredibly profitable and fulfilling business tool. Buy the Professional Public Relations lessons today and learn how to get your business seen, heard, and loved!

 

 

 

 

 

 

 

Course $5,000, Materials $300

Master Reputation Course

This course will reveal the simple truth about how to put that spark under your marketing efforts and make them more effective.

Would you like to know that your advertising dollars will produce a great return on the investment and that you have the most effective marketing you’ve ever had? Would you like to have incredible “word of mouth” in your community? Find out what you and your employees need to know to make that happen. Learn how to get everyone in your office or business on the same page so that the reaches for your products or services increase and you are SEEN and KNOWN in your community as the place to go. 

 

 

 

 

 

 

 

Course $5,000, Materials $300

OWNERSHIP & Sr. EXECUTIVE SKILLS

Master Dreamer’s Course

You CAN accomplish BIG things and make your dreams a reality…IF you go about it correctly. Big goals require a lot more than a twinkle in your eye. There are 10 vital tools that, when MASTERED, enable you to confidently and competently achieve goals that would remain castles in the sky for most.

Master the use of the Administrative Scale and flip on the rocket boosters in your life.

Have you ever wondered what you would do with your life if you truly couldn’t fail at anything? How might this change your life? Would you move toward your goals with stronger purpose and relentless determination? Would you laugh at obstacles and challenges? Would you ignore negative comments from other people in your life?

Imagine that anything you wanted right now was available to you, and there was NO POSSIBLE WAY you could fail in your attempt to get it. How would that have changed the goals you’ve set in the past, and how might it change your current goals?

You may have doubts about your ability to achieve the goals you really want, so you settle for smaller ones that you know you can handle. The problem with doing this is that it leaves you working toward goals that don’t really keep you motivated. The smaller goals you’re setting may be “nice” but they’re not what REALLY get you fired up!

Well, you don’t have to settle for less. You CAN accomplish BIG things and make your dreams a reality…IF you go about it correctly. Big goals require a lot more than a twinkle in your eye. In order to make them a reality, you need to know how to…

Envision goals that will not only inspire and motivate YOU, but will enchant others too and win their loyal support. (And there’s a lot more to this than just dreaming up something like making a million dollars or having a big business—those types of goals will NOT work in the long run.)

Formulate purposes that align with your goals and that awaken the FIRE inside of you and make you excited to get to work every day. (Getting this wrong puts you in a position where you’re basically trying to drive forward with the emergency brake on….)

Devise brilliant, executable plans that lay the broad strokes of how you’re actually going to accomplish your goals, and then break these plans down into organized, step-by-step systems of action that make achieving success as straightforward as a “paint by numbers” piece. I’ve seen a lack of proper planning kill more good ideas than I could possibly count, and that’s because it’s not easy if you go about it wrong (and there are MANY ways to mess this up!).

Precisely define the valuable final products, ideal scenes, and key statistics of the activity so you can know if you’re going in the right direction and then methodically track your progress. Many people leave these steps out entirely and get so lost in “being busy” that they never realize their actions aren’t actually bringing them closer to their goals.
And more.

In fact, there are 10 vital tools that, when MASTERED, enable you to confidently and competently achieve goals that would remain castles in the sky for most.

These 10 tools make up what writer and philosopher L. Ron Hubbard called the “Administrative Scale,” and no matter what your career, industry, or interests, the Admin Scale will forever change how you dream, work, and succeed.

We have developed a series of lessons on the Administrative Scale that walk you through each tool, defining key words, providing real world examples, using learning drills to ensure full duplication and ability to apply, and more. We call this series of lessons How to Plan and Attain Your Goals.

So, if you currently run a company and are struggling with how to grow it, you NEED to learn what’s in these lessons. It can save you untold amounts of frustration and headache and put you firmly on the path to smooth, predictable expansion.

If you’re thinking about starting a business, do yourself a BIG favor and learn exactly how to use these 10 magical tools of success to attach some serious ROCKET BOOSTERS to your new activity, and strap in for a ride.

Plato once said that the beginning is the most important part of a work, and, boy, was he right. The Administrative Scale is where every activity should begin, and once you do these lessons, you’ll truly understand why.

 

 

 

 

 

 

 

Course $5,000, Materials $300

Financial Success Course

Increase your knowledge about finance so you can achieve the expansion and growth you desire.

You CAN have control of your finances–whether you are under water and barely making it or you are doing very well and want to do better. You will find out on this course how to move your financial situation toward a better condition. The accomplishment of your dreams requires managing your money so you have what it takes to grow, to have the income you deserve, to pay your staff well, and to obtain financial security. It can be done! This course gives you the answers.

Writer and philosopher, L. Ron Hubbard, found that growth and expansion require knowledge about managing your finances. You’ve heard the saying, “it takes money to make money.” But there’s more to it. You have to manage the money you have so that it grows! This may be the biggest secret to financial success. This course teaches you HOW to grow the money you have. It doesn’t matter if you are barely keeping the doors open and behind on bills or if you are already very successful. Applying this information can give you the tools you need to achieve your dreams and in some cases, even go beyond that.

 

 

 

 

 

 

 

 

Course $5,000, Materials $300

CEO – Part I Course

The title “CEO” might sound cushy, but that’s far from the truth. A lot rests on the shoulders of the CEO.

  • A CEO is expected to be able to get to the bottom of any problem that might arise in the company.
  • A CEO is expected to know how to devise and implement strategic plans that result in profitable expansion.
  • A CEO is expected to know how to keep production rolling smoothly and efficiently.
  • A CEO is expected to set, revise, and scrap company policies.
  • A CEO is expected to maintain coordination between executives over each major area of the organization.

In short, at the end of the day the overall health and vitality of the organization is the responsibility of the CEO, and fulfilling it requires that you master a very specific set of skills.

Those skills are taught in the CEO Course, which consists of three levels. Each level is comprised of a course pack, drills pack, and implementation pack.

The course pack provides all the theory.

The drills pack provides learning exercises that drastically increase data retention, understanding, and the ability to apply what is taught so you can get real results when you apply what you’ve learned.

The implementation pack provides a step-by-step program that you can follow to put everything you’ve learned into practice and see immediate benefits.

In level one, you learn how to build an unshakable foundation for your company by implementing the fundamentals of organization, team building, production, and leadership.

In level two, you learn how to use policy, strategic planning, and program execution to expand your organization and how to get smooth compliance from all personnel.

In level three, you learn how to keep your company aligned and coordinated at all levels so as to maintain effortless operation and expansion.

This course teaches you exactly how to be a powerhouse CEO that can organize and run a company like a well-oiled machine.

 

 

 

 

 

 

 

 

Course $5,000, Materials $300

CEO – Part II Course

The title “CEO” might sound cushy, but that’s far from the truth. A lot rests on the shoulders of the CEO.

  • A CEO is expected to be able to get to the bottom of any problem that might arise in the company.
  • A CEO is expected to know how to devise and implement strategic plans that result in profitable expansion.
  • A CEO is expected to know how to keep production rolling smoothly and efficiently.
  • A CEO is expected to set, revise, and scrap company policies.
  • A CEO is expected to maintain coordination between executives over each major area of the organization.

In short, at the end of the day the overall health and vitality of the organization is the responsibility of the CEO, and fulfilling it requires that you master a very specific set of skills.

Those skills are taught in the CEO Course, which consists of three levels. Each level is comprised of a course pack, drills pack, and implementation pack.

The course pack provides all the theory.

The drills pack provides learning exercises that drastically increase data retention, understanding, and the ability to apply what is taught so you can get real results when you apply what you’ve learned.

The implementation pack provides a step-by-step program that you can follow to put everything you’ve learned into practice and see immediate benefits.

In level one, you learn how to build an unshakable foundation for your company by implementing the fundamentals of organization, team building, production, and leadership.

In level two, you learn how to use policy, strategic planning, and program execution to expand your organization and how to get smooth compliance from all personnel.

In level three, you learn how to keep your company aligned and coordinated at all levels so as to maintain effortless operation and expansion.

This course teaches you exactly how to be a powerhouse CEO that can organize and run a company like a well-oiled machine.

 

 

 

 

 

 

 

 

Course $5,000, Materials $300

CEO – Part III Course

The title “CEO” might sound cushy, but that’s far from the truth. A lot rests on the shoulders of the CEO.

  • A CEO is expected to be able to get to the bottom of any problem that might arise in the company.
  • A CEO is expected to know how to devise and implement strategic plans that result in profitable expansion.
  • A CEO is expected to know how to keep production rolling smoothly and efficiently.
  • A CEO is expected to set, revise, and scrap company policies.
  • A CEO is expected to maintain coordination between executives over each major area of the organization.

In short, at the end of the day the overall health and vitality of the organization is the responsibility of the CEO, and fulfilling it requires that you master a very specific set of skills.

Those skills are taught in the CEO Course, which consists of three levels. Each level is comprised of a course pack, drills pack, and implementation pack.

The course pack provides all the theory.

The drills pack provides learning exercises that drastically increase data retention, understanding, and the ability to apply what is taught so you can get real results when you apply what you’ve learned.

The implementation pack provides a step-by-step program that you can follow to put everything you’ve learned into practice and see immediate benefits.

In level one, you learn how to build an unshakable foundation for your company by implementing the fundamentals of organization, team building, production, and leadership.

In level two, you learn how to use policy, strategic planning, and program execution to expand your organization and how to get smooth compliance from all personnel.

In level three, you learn how to keep your company aligned and coordinated at all levels so as to maintain effortless operation and expansion.

This course teaches you exactly how to be a powerhouse CEO that can organize and run a company like a well-oiled machine.

 

 

 

 

 

 

 

 

Course $5,000, Materials $300

Nightmare Cures Course

We are all familiar with the bad dream definition of the word “nightmare.” But Webster says it’s also “any bad, miserable, difficult or terrifying situation or experience that arouses anxiety, terror, agony or great displeasure.”

When you set out in business you had lofty goals. If you are falling short of those goals you may have run into one of the fifteen situations that could be administrative nightmares leading to miserable conditions where your practice or business production (sales and delivery) is poor, not expanding and you and your staff are unhappy and overwhelmed and you see no way to achieve what you originally set out to do.

You will learn tools on this course that can help you recognize the nightmares and know what to do to avoid them so you can actually bring about the game of doing highest-ever production with a tight, smooth-running team where everyone knows their job.

 

 

 

 

 

 

 

 

 

Course $5,000, Materials $500

HUMAN RESOURCES SKILLS

Who to Employ Course

Learn how to be in control of your life and escape the “roller coaster” of doing well and doing poorly.

Here’s a fact known for thousands of years: Your success and happiness is intimately connected with the people you choose to have around you. “The key is to keep company only with people who uplift you, whose presence calls forth your best,” wrote the Greek philosopher Epictetus. But for just as long, humans have wrestled with the riddle of, “How do you figure people out?” Well, the answer to this question is fully revealed in this course.

 

 

 

 

 

 

 

Course $600, Materials $300

Winning Life Course

Ready to really help yourself, family and staff?

Rarely do you meet someone who really has their life humming—who makes good money, who has a great marriage and family, and who is involved in helping his or her community—you know, really winning in life. But those people are out there and it makes you wonder…what really sets the “winning” minority apart from the “floundering” majority? These lessons give you the answer.

Would you like to know how to enjoy constant WINS in your life and few LOSSES?

Well, you can…and it doesn’t require soul searching or divine intervention. It only requires that you correctly and intelligently apply ONE powerful set of tools to your life.

These tools were developed by writer and philosopher L. Ron Hubbard and are known as the ethics conditions. When they’re correctly applied, they can work miracles that literally seem like MAGIC.

Many people suffer from many of the same problems – they can’t figure out to make enough money, they don’t have a good marriage, they suffer from body and health problems, they’re generally stressed out and unhappy, and so on.
Rarely do you meet someone who really has their life humming—who makes good money, who has a great marriage and family, and who is involved in helping his or her community—you know, really winning in life.

But those people are out there and it makes you wonder…what really sets the “winning” minority apart from the “floundering” majority?

Well, we can tell you with 100% certainty that correct application of ethics to their lives is the most fundamental answer to that question (whether they realize it or not!).

That’s why we created Winning in the Game of Life, which is a collection of 17 lessons that will forever change your understanding of how to use the ethics conditions to improve any area of your life. Here’s a small taste of what you’ll find in these lessons.

Precise key word clearing on EACH condition and formula. This alone will open your eyes to things you’ve never known about the conditions.

  • How to pinpoint the precise situations in your life that are causing problems in other areas.
  • Real-life examples of how to properly spot each condition and intelligently apply the formula so that you get real-world results. (Yes, there is a lesson for EVERY condition and formula!)
  • Absolutely vital quotes from Mr. Hubbard that open new vistas of understanding in the subject. I guarantee you’ve never seen some of these and they will blow your mind.
  • And much more.

So, if you want to see exactly how you can immediately start improving any area of your life, you need to do this course.

 

 

 

 

 

 

 

 

Course $5,000, Materials $1,000

Basic Study Manual

An in-depth presentation of Study Technology. Learn the reasons for academic failures, as well as how to identify the barriers to learning and vital remedies for handling each of them.

 

 

 

 

 

Course $200, Materials $50

Grammar & Communication

An understanding of grammar is essential to successful study. Learn English grammar not as a series of rules, but as a means to communicate exactly what you want, as well as to understand what another is communicating. 3rd-grade reading level and above. Fully illustrated. 

 

 

 

 

 

Course $200, Materials $50

WHY TRAIN YOUR EXECUTIVES?

The business owner is ultimately responsible for the success of the business and the well-being of its staff. You can have a competent team that turns your vision into reality while achieving survival, expansion and stability. This is accomplished by training your executives.